Caterina Baumgartner

Background

Caterina is Director Digital Strategy at OMMAX, with >5 years of experience developing and executing digital and growth-driven strategies for international B2B & B2C clients.

She is responsible for managing the rollout of global transformation projects focusing on digital lead generation and automation of marketing and sales processes.

Before OMMAX, she developed marketing and sales strategies for automotive clients at Capgemini Invent, managed complex tech projects with agile project management practices at a tech consulting firm and gained research expertise during her work as a student research assistant at the chair of “Human Capital Management” at LMU Munich.