
Success factors of digitalization in the insurance sector
Asuro, GetSafe, Clark or Knip – the list of insurance apps of so-called InsurTech companies is increasing each month. Startups are continuously releasing insurance management tools that are designed for efficiency. This has made the process of choosing a provider which bests fulfils the consumer’s needs increasingly difficult. The conventional insurance world of the well-established insurance companies, which was known for their face-to-face contact and the in-person consultancy, is now being challenged by the InsurTech Startups through the disruptive potential digitalization brings.
OMMAX outlines, which factors insurance companies must consider holding up to the intensified competition, whilst working in favor of the client and to manage the transition from offline to online.
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