The wider application of generative AI holds tremendous opportunities for businesses. In collaboration with you, we develop and implement personalized AI strategies and solutions tailored to your business needs
Unlock top-line and efficiency growth for your business with AI
Artificial Intelligence (AI) presents a tremendous opportunity for various industries to enhance their top-line performance while optimizing operational costs. At OMMAX, our comprehensive "AI Readiness Program" dives deep into the critical elements of people, technology, and ecosystem: we meticulously assess immediate challenges and pinpoint avenues for operational efficiency improvements, all within a structured framework.
With a demonstrated history of success in creating and implementing generative AI use cases, OMMAX has consistently delivered substantial cost savings across multiple industries. In collaboration with you, we will initiate a dialogue to identify your unique challenges, construct tailored use cases, and ultimately craft personalized AI strategies and solutions tailored specifically to your business needs.
Discover our AI kick-starter workshop
Workshop Agenda
The agenda below shows our typical workshop structure, including preparation and post-workshop follow-up. This program is then customized to your specific needs and team structure:
Pre-workshop (1 week ahead): OMMAX AI questionnaire about key business processes and the technological setup
9.00 – 10.30: Background explanations by OMMAX experts regarding current AI developments and industry-specific potentials and risks; Q&A session
10.30 – 12.00: Ideation Phase 1: Along the value chain, gathering of potential use cases together with domain experts
13.00 – 14.00: Ideation Phase 2: Initial discussion of the use cases and their potential, with expert input from OMMAX
14.00 – 17.00: Detailed use case assessment based on established OMMAX frameworks, narrowing down to the 2-4 most important immediate actions
Post-workshop: Aggregation of findings and definition of next steps with initial timeline and resource estimate by OMMAX
Why defining your AI strategy in dialogue with your business goals is key
Business leaders and experts are sure that AI will have an enormous impact on the productivity of businesses, and hence, on profitability as well, but careful strategic thinking is essential to fit AI within your business model
By 2035, AI technology is predicted to boost profitability on average by +38%
66% of companies report increased operational efficiency through the use of AI
70% of executives believe their AI initiatives are not aligned with and do not directly support their business goals
Our AI Impact Assessment Approach
Discover 4 OMMAX AI services to support you in becoming an AI leader
AI Readiness Assessment
Assessment of current AI maturity state and readiness for the introduction of AI along the company’s major input factors.
AI Use Case Definition
Benchmarking, ideation and formulation of value adding AI use cases, which are actionable and ready to implement, fitting to the unique situation.
AI Execution
Formulation / assessment of AI value creation plans, implementation of AI related change, new processes or automation of existing process steps.
OMMAX AI Academy
Training of team members in usage of generative AI, in formulation of processes and provision of AI tools to use in your organization
Increase efficiency: Automate repetitive and time-consuming tasks, unlocking significant time and resource efficiency by freeing up human resources
Differentiation: Differentiate from competitors through the creation of innovative and personalized products and services based on the analysis of large customer data sets
Enhance quality: Process vast amounts of data and perform complex tasks at high speeds, allowing for faster and more informed decisions while minimizing errors, and the insurance of high-quality offline and online market dynamics, key drivers, and competitive environment
Scalability: Unlock significant operations scaling capabilities through the automation of tasks and processes supported by generative AI, allowing for growth at the same business size
We highly appreciated the critical perspective that OMMAX brought in through their commercial and tech due diligence. Furthermore, the AI impact assessment provided a differentiated understanding of the disruption risk that those emerging technologies represent for the business case.
Christian HansmannCFO, Embrace
AI Strategy Clients
How We Help Our Clients
Westwing: Harnessing AI for content creation and optimization
Case Study Digital Execution Artificial Intelligence SEO
Westwing is a leading home & living e-commerce company headquartered in Munich. With a product offering that covers all Home & Living categories, Westwing's business model is based on strengthening flywheel effects by being a love brand for consumers. Having discovered untapped potential within their e-commerce category pages, Westwing sought to enrich these pages with high-quality content, unlocking more SEO value, page visibility in search engine results, and revenue. For this application, OMMAX built an AI-based MVP customized for Westwing, leveraging several data sources.
Decoding Data & AI: Machine Learning, Deep Learning, Artificial Intelligence
OMMAX holds in-depth expertise in data strategy, data engineering, and advanced data analytics. We have a proven track record of successful projects implementing process automation with AI, data warehouse setup, or optimized resource allocation for…
Decoding Data & AI: How do Large Language Models actually understand our language?
In our Decoding Data & AI series, we provide you with key insights for successful data & AI projects in a clear and easily understandable format, empowering your business to thrive by facilitating integration into your corporate strategy. As part two…
Decoding Data & AI: Why is everyone talking about MMMs (Marketing/Media Mix Models)?
OMMAX holds in-depth expertise in data strategy, data engineering, and advanced data analytics. We have a proven track record of successful projects implementing process automation with AI, data warehouse setup, or optimized resource allocation for…
Decoding Data & AI: A deep dive into central data warehouses
In our Decoding Data & AI (Artificial Intelligence) series, we provide you with key insights for successful data & AI projects to boost your business. Part 5 of this series delves into central data warehouses: what are they, why are they essential…
AI, Luxury & Ecommerce: Insights from Maria von Scheel-Plessen
As Artificial Intelligence (AI) technology advances, its potential to provide competitive advantages to businesses continues to expand. Among many other key benefits, AI holds the potential to enhance efficiency, reduce costs, personalize…
Unleashing the Power of AI in CRM and Marketing Automation
In the dynamic landscape of sales, marketing, and service, staying ahead of the competition mandates harnessing the latest technological innovations. Artificial Intelligence (AI) is revolutionizing Customer Relationship Management (CRM) and marketing…
Decoding Data & AI: What is open source and what are its advantages?
In our Decoding Data & AI series, we provide you with key insights for successful data & AI projects in a clear and easily understandable format, empowering your business to thrive by facilitating integration into your corporate strategy. Part four…
AI in pharma: The right approach for value creation and efficiency gains
Over 40% of tasks in the pharma industry are eligible for some form of AI automation or augmentation, according to a study by the World Economic Forum.
AI platforms play a crucial role in digital transformation by serving as enablers that help organizations become more data-driven. These platforms provide the necessary tools and infrastructure to collect, analyze, and derive insights from companies’…
Executive Q&A with Johanna von Geyr: Personalised Insurance
In an engaging Q&A with InsurTech Magazine, OMMAX Advisor & Expert Network member Johanna von Geyr discusses the revolutionary wave brought by insurtech startups. Johanna explains how these firms have reshaped the insurance landscape with digital…
Programmatic advertising and GenAI: what brands need to know
In an article for the New Digital Age, OMMAX Partner & Head of UK Sinan Erhan shares key insights on how programmatic advertising enables marketers to amplify marketing operations end to end. Enabling marketers to create highly targeted and…
AI in healthcare: How generative AI unlocks new use cases
With the advent of generative AI, the healthcare sector is beginning to change and take advantage of this new technology. But how exactly can AI support patients, doctors and other medical staff in the future?
Inventory Management: How Generative AI Can Increase Efficiency
In an article for eCommerce Magazin, Dr. Hardy Kremer explains how Artificial intelligence is now being used in many industries to increase efficiency and productivity. From inventory management to understanding customer needs, AI models are…
The utilization of Artificial Intelligence (AI) is leaving an indelible mark across various business functions, with digital marketing, especially online search, experiencing a significant transformation. This transformation can be categorized into…
The integration of Artificial Intelligence (AI) in education is reshaping how educational institutions approach staffing and resource management. AI, known for its ability to enhance operational performance, is increasingly playing a critical role in…
Enhancing Staffing Efficiency: The Role of AI in Education
OMMAX digital strategy partner Isabella Calderon Hoyos explains how AI is transforming staffing in education, bringing simplicity, speed and efficiency to a sector in need.
Unlocking the Potential of ESG in AI: Insights from Prof. Dr. Johann Kranz
Businesses and investors are increasingly recognizing the importance of integrating environmental, social, and governance (ESG) factors into their operations. As Artificial Intelligence (AI) continues to shape various industries, understanding the…
Transforming Luxury Fashion Inventory Management with Generative AI
Artificial intelligence (AI) has become widely recognized as an efficiency and productivity booster across various industries, and luxury fashion is no exception. With the rise of e-commerce and omnichannel shopping behaviors, the need for…
Looking Beyond ChatGPT: How AI Will Shape Transactions and Competitive Advantage
Launched in late 2022, ChatGTP is a D2C conversional chatbot technology giving end-users convenient access to one of the most potent Large Language Models (LLMs) to date. LLMs have evolved from years of extensive research in Artificial Neural…
The Impact of AI-Based Content Generation Solutions on Business
With AI-generated content being one of the big questions Dr. Felix Marcinowski, Vice President Digital Marketing, has been confronted by many clients throughout the last year, as well as the great success of ChatGPT in the last weeks, he spent some…
Executive Q&A with Johanna von Geyr: Personalised Insurance
In an engaging Q&A with InsurTech Magazine, OMMAX Advisor & Expert Network member Johanna von Geyr discusses the revolutionary wave brought by insurtech startups. Johanna explains how these firms have reshaped the insurance landscape with digital…
Programmatic advertising and GenAI: what brands need to know
In an article for the New Digital Age, OMMAX Partner & Head of UK Sinan Erhan shares key insights on how programmatic advertising enables marketers to amplify marketing operations end to end. Enabling marketers to create highly targeted and…
Inventory Management: How Generative AI Can Increase Efficiency
In an article for eCommerce Magazin, Dr. Hardy Kremer explains how Artificial intelligence is now being used in many industries to increase efficiency and productivity. From inventory management to understanding customer needs, AI models are…
OMMAX advised EMBRACE on the acquisition of Studyflix
OMMAX advised EMBRACE, part of Bertelsmann Investments, on the acquisition of Studyflix, a leading e-learning platform offering educational content for students, as well as employer branding and job postings for employers. The company is…
Could generative AI solve fashion’s excess stock problems?
Emerging technology has the potential to transform the fashion supply chain by enabling real-time tracking of demand and inventory. The rewards could be huge — but there are still big barriers to overcome. Amid fluctuating global demand and…
Digital Due Diligence: Assessment of Digital Growth Potentials
Digital markets are based on different mechanisms than classic markets, requiring more than a traditional commercial due diligence for mergers and acquisitions (M&A). On an article for the Marketing Review St. Gallen, OMMAX Partners and Co-founders…
AI, verification, and impacts on commercial due diligence
Ever since the launch of ChatGPT in late 2022, AI has grabbed the attention of people and businesses around the world. This technology was previously understood as highly promising but a topic for the future. Today, it has loudly announced itself,…
