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Public Sector

Digitization has very large potential in the public sector to drive smarter solutions that can reach millions of people and business worldwide

Overcoming bureaucratic hurdles with digitization 

The last decade has brought an onset of fast-developing changes, which governments are learning to tackle: An aging population, the rise of millennials, pension scheme expenditures, budget shortfalls, and environmental concerns. At this point, governments need to re-think how they want to deliver their services in the public sector. Citizens and businesses expect that government information is readily available online, easy to be found, and provided efficiently and cost-effectively.

A prerequisite for this is a comprehensive public-sector digital transformation. The digital transformation would not only free up to $1 trillion annually in economic value worldwide but also improve the quality of life for citizens.1

Online services provide greater access to rural populations, the elderly, people with physical infirmities, and those who, due to work and lifestyle demands, cannot reach out to public sector bureaus during typical daytime office hours.

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Several challenges are causing service inefficiencies

  • Too many competing priorities hinder governments from paying more attention to working on further developing and applying digital technologies in the public services, while insufficient technical skills provide challenges for employees to work with new digital technologies in their day to day working 
  • Start-ups help in driving innovation and providing new business models. A lack of digital technologies in public services can contribute to a decline of entrepreneurial spirit in developing new start-ups in a competitive market 
  • Legislative and legal constraints provide a further hurdle for introducing new digital technologies that better provide public services 
  • Users are hesitant to share their data, as security concerns and lack of trust increase, which is why data experts argue that governments need to find a balanced approach
  • Lack of organizational agility cause challenges for public services looking to adopt new technologies and be agile in their workstream
  • When different departments and functions own systems and data, on a range of platforms with differing taxonomies and access requirements, generating sufficient economies and investing at scale becomes difficult 

The digital transformation provides many opportunities

Government services

Developing digital strategies with clear and coherent plans supports the creation of successful digital transformation projects for government services that benefit government employees, citizens, and businesses nationwide


Through more efficiency, enhanced services to better serve citizens, and better accessibility of public services, governments can gain transparency. The public sector could use the opportunity to provide a vision for the future and how new digital technologies can process data

Better Data Handling and Reporting

Operating in the public sector requires innovative solutions to efficiently handle private data that provides strong insights and that citizens can trust

More Flexibility

By offering government services online with centralized and easy-to-use platforms, more citizens are granted the flexibility to easily access online government services and avoid long, complicated bureaucratic processes

Collaborative Culture

When public sector organizations are using new technologies, an innovative and collaborative culture is fostered by increasingly including digital trends and solutions which will help drive the digital transformation agenda further

Develop Workforce Skills

Developing workforce skills further by upskilling employees in the public sector through in-house and external workshops will help them to be digital-ready — this step will be a relevant part of running smooth online government services

Our expertise

We work together with our public sector partners to drive their digital transformation projects and to create solutions tailored to the needs of millions of people and business worldwide. Ease of access is critical in the public sector where digital solutions are often not up-to-date with the latest trends in the private sector - we build platforms that users can easily interact with to find the services they need and the data that they are looking for.

We provide a range of solutions to our partners from the development and implementation of easy-to-use platforms solutions to comprehensive data collection and reporting and improving public awareness of issues of key issues and developments.

Our international team has assisted >2,000 realized projects in digital strategy, digital operational excellence, data science, and transaction advisory services. With a team that speaks over 20 languages, and a 50% female-male ratio, we ensure both effective communication and representation throughout the advisory process.

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Development and Execution of a Customized Digital Growth Strategy

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The univativ Case

Case Study Digital Marketing Digital Recruiting Strategies Digital Execution Public Sector

Univativ is a personnel service provider for students, alumni, and young professionals. Univativ offers career opportunities in DAX 30 companies as well as medium-sized companies and start-ups. By tailoring job offers to the individual needs of young potentials, it is possible to search throughout a city, industry, or even for flexible working models.

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  • Development of a new digital platform 
  • Set-up of a holistic digital lead generation strategy
  • More than 12,000 registrations of new applicants 

Read case study