10 Success factors for max exit value

Did you know that up to 50% of planned exits are not successful? Discover 10 key success factors and actionable strategies for exit readiness, drawn from over 2,000 global projects, to maximize deal values and multiples.

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Building Digital Leaders

Everyone Can Become a Digital Leader

In this era of rapid digital transformation, the urgency to adapt has never been more pressing—it's a now-or-never moment. Talk to the best leaders in the field of digital, tech, data, and AI to discover how to stay ahead.

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5 Key Takeaways for Capitalizing on the Booming IT Sector

In collaboration with Pava Partners, our experts explored trends and dynamic growth opportunities in the IT services sector.

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Toni Stork

Co-Founder & CEO, OMMAX

Isabella Calderon Hoyos

Partner Digital Strategy, OMMAX

Max Kneissl

Partner Digital Strategy, OMMAX

Marco Schunder

Partner, Pava Partners

Björn Kitzinger

Director, Pava Partners

Martin Kaufmann

VP, Pava Partners

Networking Event

One of the largest Women in Finance networks in Europe

We provide a platform for over 700 women to connect, get inspired, and advance their careers within a supportive community. Click the link below to discover highlights from our most recent event!

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Advisor & Expert Network


Leverage the knowledge of founders, digital experts, board members, and opinion leaders. Representing various industries, sectors, and expertise areas, our advisor network continues to grow by the day - as does the key intelligence, insights, and value brought to you.

Meet the members

Vanessa Stützle


Dr. Marcus Englert

Rocket Internet

Katja Ruhnke

CK Venture Capital

Dr. Joerg Storm

Mercedes-Benz Mobility

Martina Koederitz


David Rogers

Columbia Business School







Transaction projects



Our Services

We specialize in digital, tech, data, and AI-enabled growth for leading companies and private equity firms


Transaction Advisory

Our transaction audit assesses the business model's resilience amidst evolving competition and growth potential through digital distribution channels.


Digital Strategy

 We help you leverage business potential or transform existing models to thrive in a digital world through tailored and data-backed strategies.


Digital Execution

Our experienced digital and industry experts guarantee that the strategies crafted create real business impact.


AI & Tech Implementation

We empower clients to leverage AI and technology, transform core technologies, create innovative digital business models, and drive growth.

Case Studies

Zentiva: Accelerating Digitalization in the Pharmaceuticals Industry

Zentiva is a Pan-European Platform developing, manufacturing, and providing high-quality and affordable medicines to more than 100 million people in [...]

Case Studies

Westwing: Harnessing AI for content creation and optimization

Westwing is a leading home & living e-commerce company headquartered in Munich. With a product offering that covers all Home & Living categories, [...]

Case Studies

DISTRELEC: Assessing digital and commercial readiness and implementing key value creation initiatives

Distrelec is a leading European B2B distributor of electronic and technical components with around 400 employees. Beyond its main markets of [...]

Case Studies

Klafs: Transferring digitalization potential across the value chain

KLAFS is the leading sauna manufacturer in Europe in the premium segment. In 1952, Erich Klafs delivered the first Erich Klafs Sauna, the first [...]


Sylvie Vermeend

Digital Marketing & E-Commerce, Danone

"I am really impressed by OMMAX's work to deliver and sharpen our strategy. In my career I worked with many companies, but OMMAX really have a unique concept and team, backed by a data-driven approach. I have never experienced a collaboration and quality like this."

Stephan Rahmede

VP, Aurelius Group

“The OMMAX team’s in-depth analysis supported the identification of efficiency levers in the digital marketing domain, which will allow us to lift value creation potential in our holding period and support the stronger online proposition for the future.”

Dr. Jörg Schweikart

Founder, Sunday Natural

"We are very happy to have such a strong digital partner at our side that accompanied us through the exit phase of our company and showed us growth potential for the years to come. For us, it was crucial to have a partner that understands digital business models."

Jens Ciliax

Managing Director, ghd, a Wella company

"We aim to scale our business in a way to not only fulfill but exceed our customers’ expectations. Working with OMMAX, we are more than confident to sustainably scale our digital multi-channel strategy."

Anders Thulin

Head of Digital Practice, Triton

"OMMAX is supporting a variety of our portfolio companies within the field of digital value creation. Each single project has been a huge success so far. We are looking forward to further projects with OMMAX in the future."

Dr. Michael Weber

Senior Partner, Riverside Europe

"OMMAX is our preferred partner for all questions related to commercial due diligence on digital targets and operational execution of the digital roadmap."



"Change is happening now!"

Industry Insights

How to transform an industrial giant into a digital leader

In today's digital age, businesses must constantly evolve to stay competitive. Culligan/Waterlogic, a leader in water dispensing solutions, [...]

Industry Insights

Decoding Data & AI: A deep dive into central data warehouses

In our Decoding Data & AI (Artificial Intelligence) series, we provide you with key insights for successful data & AI projects to boost your business. [...]

Industry Insights

Your Path to Cyber Resilience

No company wants to be on the news for the wrong reasons – which means that information security is no longer a luxury; it is a necessity. With the [...]

Industry Insights

AI in pharma: The right approach for value creation and efficiency gains

Over 40% of tasks in the pharma industry are eligible for some form of AI automation or augmentation, according to a study by the World Economic [...]

The OMMAX Advisor & Expert Network

Founders, digital experts, board members, opinion leaders. Representing a variety of industries, sectors, and expertise areas, our advisor network continues to grow by the day - as do its key intelligence, insights, and value. Below, you will find just a fraction of the outstanding members of our Advisor & Expert Network:

Dr. Marcus Englert

Dr. Marcus Englert

Co-Founder of Julep Media and Chairman at Rocket Internet
Dr. Marcus Englert

Dr. Joerg Storm

Global Head IT Infrastructure at Mercedes Benz Mobility
Dr. Joerg Storm
Martina Koederitz

Martina Koederitz

IBM Chairman of the Management Board for 8 Years
Martina Koederitz
[Translate to Deutsch:] Katja Ruhnke

Katja Ruhnke

Gründerin und Geschäftsführerin der CK Venture Capital GmbH
Katja Ruhnke

David Rogers

Speaker & Author, “The Digital Transformation Roadmap” Faculty, Columbia Business School
David Rogers

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