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Commercial Due Diligence

EVALUATION OF YOUR TARGET WITH A COMMERCIAL DUE DILIGENCE

We provide best-in-class commercial due diligence based on our extensive experience of 700+ international projects and >15.5B€ in deal value. We are a trusted advisor for leading European private equity firms and family offices across all industries. We assess business plans, growth potential, market dynamics, competition, organizational structures, value chain, market demand, customer cohorts, and profitability to empower investors to best assess the target company’s strengths and weaknesses.

With a holistic commercial due diligence provided by OMMAX, our clients can identify growth opportunities and risks associated with the target company in a very short time.

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WITH AN OMMAX COMMERCIAL DUE DILIGENCE YOU WILL RECEIVE

  • Definition of key market drivers and potential market entry barriers 

  • Assessment of market demand based on top-down and bottom-up market model 

  • Assessment of online penetration development in relevant markets 

  • Identification of relevant strategic groups within the market and respective positioning in competitive landscape matrix 

  • Assessment of competitive positioning of the target company based on agreed benchmark dimensions 

  • Assessment of the management’s topline business plan and view on business plan achievability per sales channel, region and product segment  

  • Analysis of the company’s strengths, weaknesses, opportunities and threats (SWOT) and unique selling propositions (USPs) 

  • Review of the company's organizational structure 

  • Overview of the company’s value chain 

  • Assessment of market dynamics and competitive landscape 

  • Analysis of customer economics and acquisition channels 

  • Analysis of customer cohorts and customer retention based on raw customer data 

  • Analysis of profitability of the company's customers (ARPU, CAC and CLV based on marketing cost data and customer cohorts) 

  • Analysis of the company's marketing efficiency (correlation of revenue and marketing spend / ROI analysis) incl. benchmarking 

  • Assessment of growth potential based on expansion to different markets/verticals and through inorganic growth (M&A) 

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Commercial Due Diligence Clients