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MG MOTOR GERMANY TRUSTS OMMAX FOR THEIR GO-TO-MARKET AND MULTICHANNEL LEAD GENERATION STRATEGY TO ENTER THE GERMAN AUTOMOTIVE MARKET IN 2021

OMMAX supports MG Motor Germany in the development and execution of the go-to-market strategy in Germany – the collaboration encompasses a digital growth strategy with a focus on lead generation, sales acceleration, and customer journey excellence to build a powerful digital-first ecosystem for MG Motor in Germany.

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OMMAX in the news

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Datenstrategie: Mehrwert für Kunden und Mitarbeiter (German)

Die Corona-Pandemie hat die Digitalisierung deutlich vorangetrieben und Unternehmen vor Augen geführt, wie wichtig es ist, sich im Kontext der digitalen Transformation auch mit einer Datenstrategie zu beschäftigen, um wirtschaftlich nachhaltig…

bridge crossing the ocean to an island with the sun rising and ommax signet

Expertentipp: 5 digitale Maßnahmen zur verbesserten Lead-Generierung (German)

Dr. Felix Marcinowski und Pia-Christina Bonde von der Digitalberatung OMMAX haben 5 Hebel für eine optimale Leadgenerierung zusammengefasst. Die folgenden SEO-, SEA- und Social-Media-Maßnahmen zeigen, wie Unternehmen ihren digitalen Marketingerfolg…

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marconomy Interview: Data, Cloud, & AI - 5 Trends in Digital Marketing (German)

Die Möglichkeiten Daten zu generieren wachsen immer weiter. Das bietet auch immense Chancen für das digitale Marketing – wenn die Daten richtig genutzt und die passenden Strategien daraus abgeleitet werden. Diese fünf Trends sollten dabei auf der…

OMMAX featured in Handelsblatt

OMMAX was recently featured in the leading German business newspaper Handelsblatt.

kressköpfe Interview: Why media companies need to pick up the pace when it comes to digital transformation (German)

Die Digitalberatung OMMAX hat zuletzt eine Magnetwirkung auf Top-Talente entwickelt - auch aus Beratungskonzernen wie Deloitte. Der neue Berlin-Chef Olaf Peter Schleichert verrät im kressköpfe-Interview, warum er gewechselt ist - und wie er…

Digital Due Diligence: How acquisitions help medium-sized companies make up for lost ground (German)

Der Mittelstand war lange zurückhaltend, was die Digitalisierung betrifft. Durch die Krise erkennen jetzt viele Firmen ihre Defizite. Denn digitale Geschäftsmodelle gewinnen nicht nur für Konzerne und Start-ups, sondern auch für den Mittelstand…

Applicant Journey: The underestimated power (German)

Die Bewerber-Journey ist für Firmen mindestens ebenso entscheidend wie die Customer-Journey. Wie Sie Ihre digitale Bewerber-Journey aktiv steuern und wie das praktisch funktioniert, erklärt Anja Konhäuser, Ommax.

How to increase the SEA ROI with the right strategy (publication in Internet World Business)

SEA ist viel mehr als "eine Anzeige auf Google schalten". Es benötigt einen Plan. Denn ohne SEA-Strategie ist ein lohnender Return-on-Investment nur Glückssache.

Publications

MG MOTOR GERMANY TRUSTS OMMAX FOR THEIR GO-TO-MARKET AND MULTICHANNEL LEAD GENERATION STRATEGY TO ENTER THE GERMAN AUTOMOTIVE MARKET IN 2021

OMMAX PROUDLY ANNOUNCES HUBSPOT PLATINUM PARTNERSHIP

As a leading digital strategy consultancy, OMMAX continuously strives to run and implement digital excellence programs for our clients. We are, therefore, proud to announce that we have been named a HubSpot Platinum Partner. We are honoured to be…

Tableau selected partner preview with picture of lights flashing over earth

OMMAX APPOINTED SELECT SERVICE PARTNER OF TABLEAU

OMMAX announced today it has earned the status of Select Service Partner of Tableau. As the world's leading analytics platform, Tableau offers visual analytics with powerful AI, data management and collaboration. The software empowers s individuals…

Rigeto and pflegehelden logos on OMMAX deal announcement banner

OMMAX ADVISED GROUP OF INVESTORS LED BY RIGETO UNTERNEHMERKAPITAL ON THE SUCCESSFUL ACQUISITION OF PFLEGEHELDEN GROUP

OMMAX supported a group of investors led by Rigeto Unternehmerkapital GmbH ("Rigeto"), together with the managing director and shareholder Daniel Pochhammer, on the acquisition of Pflegehelden Group.

Credit Mutuel Equity & expondo logos displayed deal annoucnement banner

OMMAX ADVISED CRÉDIT MUTUEL EQUITY ON THE SUCCESSFUL INVESTMENT IN EXPONDO GMBH

OMMAX supported Crédit Mutuel Equity, the private equity subsidiary of Crédit Mutuel Alliance Fédérale, on the investment in expondo GmbH, one of the leading marketplaces for professional equipment in Europe. Highly scalable, international…

PFLEIDERER TEAMS UP WITH OMMAX TO ACCELERATE DIGITAL TRANSFORMATION OF MARKETING & SALES

• Pfleiderer starts collaboration with OMMAX to accelerate digital transformation of marketing & sales with a focus on lead generation, customer journey orchestration and channel performance • The project comprises not only workstreams in the…

IFCO HAS PARTNERED WITH OMMAX FOR DRIVING DIGITAL TRANSFORMATION AND SCALING BUSINESS GROWTH

IFCO, the world-leading supplier of reusable plastic containers (RPCs), has partnered with OMMAX to strategically drive the digital transformation agenda with the goal of enabling further substantial business growth.

Brockhaus Captial Management AG & Bikeleasing Banner

OMMAX ADVISED BROCKHAUS CAPITAL MANAGEMENT ON THE SUCCESSFUL ACQUISITION OF B2B LEASING PLATFORM BIKELEASING

OMMAX supported Brockhaus Capital Management AG, a long-term oriented technology group acquiring high-margin and high-growth technology champions with B2B business models in the German Mittelstand, on the acquisition of Bikeleasing Group, a leading…

Perfect Drive Sports Group Deal Announcement Banner

OMMAX ADVISED AFINUM ON THE SUCCESSFUL SALE OF PERFECT DRIVE SPORTS GROUP TO BREGAL UNTERNEHMERKAPITAL

OMMAX supported Afinum, a mid-market PE fund, on the sale of Perfect Drive Sports Group, the leading European golf e-commerce group with its brands “All4Golf” and “Clubhouse Golf”.

ghd engages OMMAX for digital multi-channel growth strategy in Germany and Austria

OMMAX supports ghd in the development and implementation of a data-driven multi-channel go-to-market strategy to optimize ghd's digital brand visibility and digital sales.

EUROPEAN UNION AWARDS CONSORTIUM INCLUDING OMMAX WITH 6-YEAR FRAMEWORK CONTRACT FOR THE FURTHER DEVELOPMENT OF THE EUROPEAN DATA PORTAL

The Publications Office of the European Union has awarded a six-year framework contract to Capgemini Invent to continue the development of the European Data Portal and related consultancy and research work into a new service: Data.Europa.EU.

OMMAX ADVISED HARALD QUANDT INDUSTRIEBETEILIGUNGEN (HQIB) ON THE SUCCESSFUL ACQUISITION OF ERGOSIGN GROUP

Harald Quandt Industriebeteiligungen GmbH (HQIB) acquires a majority stake in Ergosign Group, the market-leading digital agency for user experience design in the DACH region.

OMMAX ADVISED CENTRALNIC GROUP ON THE SUCCESSFUL ACQUISITION OF SAFEBRANDS

OMMAX supported CentralNic Group, a global London Stock Exchange-listed company in the domain name industry, on the acquisition of SafeBrands, a France-based leading online brand protection software and corporate internet services provider.

OMMAX ADVISED GILDE BUY OUT PARTNERS ON THE SUCCESSFUL ACQUISITION OF TONERPARTNER GROUP

OMMAX acted as commercial advisor to funds advised by Gilde Buy Out Partners (“Gilde”), a leading mid-market private equity firm in the DACH region and the Benelux, on the acquisition of TonerPartner Group, one of Europe’s leading online retailers…

OMMAX advises Triton on their successful acquistion of Inwerk

OMMAX supported leading European private equity firm Triton (€18.2bn combined sales, +100,800 employees) on the acquisition of Inwerk - a leading online provider of professional office furniture in Germany. OMMAX conducted a commercial due diligence…

BMW works together with OMMAX on their digital customer touchpoint analyses for BMW Turkey

OMMAX and BMW (€ 104.210 billion rev.) team up together to optimize BMW's digital customer touchpoint architecture. 6 out of 10 car shoppers that enter the market are unsure of which car to buy, making not only brand awareness critical in the car…

OMMAX advised Castik Capital on the acquisition of Customs Support

OMMAX supported Castik Capital, a leading European Private Equity firm on the acquisition of Customs Support Group, a leading independent customs broker in Europe.

OMMAX advised A-Z GartenHaus GMBH on its sale to 3i Group

OMMAX advises A-Z GartenHaus GmbH – a leading provider of garden houses, carports, sheds and other garden and house related products - on its successful sale to 3i Group!

OMMAX advised Bright Capital and HF Private Debt with a CDD focused on Amazon strategies in the food supplement market

OMMAX performed a commercial due diligence for Bright Capital and HF Private Debt, two of Germany’s leading mid-market investment firms. Focus of the project was the Amazon strategy of three food supplement brands by Natsana GmbH.

OMMAX advised L Catterton on the successful acquisition of IAFSTORE®

The digital strategy consultancy OMMAX supported L Catterton, the largest and most global consumer-focused private equity firm, on the acquisition of IAFSTORE®, the leading online supplements store in Italy and one of the major European players in…

OMMAX advised PAI Partners on the successful exit of Roompot to KKR

The digital consultancy OMMAX supported PAI Partners, a leading European private equity firm with offices in Europe and the US.

OMMAX advised INVISION on the successful acquisition of material assets from Planet Sports

OMMAX supported INVISION, a DACH-based private equity firm focused on mid-market companies, with commercial due diligence advice.

OMMAX advises Afinum on the Clubhouse Golf Ltd transaction to build the pan-European e-commerce powerhouse for golf equipment

In preparation for the new acquisition, OMMAX executed the commercial due diligence for Afinum.

OMMAX advises Haniel on the Emma transaction

In preparation for the acquisition, OMMAX conducted the extensive commercial due diligence (CDD) for Haniel.

Social Responsibility matters - OMMAX supports deinNachbar e.V. pro bono

OMMAX is supporting deinNachbar in gaining new volunteers via digital channels to support the organization. Social media and SEA have been in focus to attract helpers.

OMMAX is number one DACH Channel Sales Partner in the Google Product Adoption Index

OMMAX – Digital Solutions has achieved the highest score in Google’s Product Adoption Index in Q4 2019 amongst the Google DACH Channel Sales Partners.

OMMAX and Amazon: A partnership in the digital field

OMMAX supports Amazon in the development and implementation of one of their divisions’ digital marketing strategy.

OMMAX advises on the successful Team Internet AG transaction

OMMAX delivered a full scope Commercial Due Diligence for CentralNic which included an assessment of the company & its organization, an appraisal of the market, the competition and the existing & potential customer base, as well as an evaluation of…

MEDIAN & OMMAX are working together on digital excellence

Working together with MEDIAN, OMMAX developed a scalable and sophisticated digital strategy to support the successful growth of the rehabilitation clinic chain.

Successful collaboration between MediFox and OMMAX

OMMAX developed a holistic digital strategy in conjunction with the MediFox team, setting up the entire digital marketing ecosystem and measured digital KPIs along the different marketing channels.

OMMAX advises aiutanda comprehensively in setting new standards across marketing, recruiting in outpatient health care

The Munich-based digital consultancy OMMAX - Digital Solutions supports the Germany-wide outpatient health group aiutanda in the planning and implementation of a sustainable go-to-market strategy in marketing and HR.

OMMAX and Kneipp work together on digital strategy

OMMAX lately conducted a digital readiness assessment over 5 dimensions for Kneipp, famous for products like bath salts, body washes & body oils.

OMMAX and Sunweb Group started cooperation in Q2/2019

OMMAX supports Sunweb Group, a Triton portfolio company (since February 2019), with its expertise in the travel industry and in digital marketing and sales operations.

OMMAX enables Digital Turnaround together with luxury lodge

OMMAX has been advising the Norwegian luxury accommodation "Lyngen Lodge" as of March 2019 and since then has developed and implemented a digital Go-to-Market Strategy for the lodge.

OMMAX develops a Digital Readiness Index for German Mittelstand

A Digital Readiness study conducted by OMMAX in cooperation with Trinity College Dublin

How to increase the SEA ROI with the right strategy (publication in Internet World Business)

SEA ist viel mehr als "eine Anzeige auf Google schalten". Es benötigt einen Plan. Denn ohne SEA-Strategie ist ein lohnender Return-on-Investment nur Glückssache.

Team

Olaf Peter Schleichert further strengthens OMMAX' management team as Partner

OMMAX appoints Olaf Peter Schleichert as Partner. In his new role, the former Partner at Deloitte will continue to expand the areas of analytics, business intelligence, and artificial intelligence and further scale Berlin as a strategic location for…

Digital consultancy OMMAX expands its senior staff

The digital transformation requires strong leadership, a convincing vision, and in-depth know-how to drive change. OMMAX is strengthening its senior staff in this area to provide companies of all sizes and in all industries with the best possible…

Florian Ewald appointed as new Vice President Digital Strategy at OMMAX

Florian Ewald has taken over the responsibility for the Digital Strategy Team as Vice President Digital Strategy.

OMMAX strengthens its BI & Content Services

OMMAX - Digital Solutions recently filled two strategic key positions: Fabian Geißler as Head of Content & PR and Christian Brugger as Vice President Data Science & Digital Strategies.

Events

OMMAX sponsors legendary ice hockey team - the Schwenninger Wild Wings - with a bronze sponsorship

A bright future lays ahead for the Wild Wings, and OMMAX Digital Solutions is proud to support the team towards their next championship!

OMMAX CEO Toni Stork will speak at the ITB about the travel market in the digital age

OMMAX has gained valuable insights in the travel market in a wide variety of digital projects with tourism companies.

OMMAX to speak at exclusive leadership conference

OMMAX Partner Dr. Stefan Sambol will deliver a speech at the "Global Week" in Munich, Germany.

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