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Digital Due Diligence: How acquisitions help medium-sized companies make up for lost ground (German)

Digital Due Diligence

Der Mittelstand war lange zurückhaltend, was die Digitalisierung betrifft. Durch die Krise erkennen jetzt viele Firmen ihre Defizite. Denn digitale Geschäftsmodelle gewinnen nicht nur für Konzerne und Start-ups, sondern auch für den Mittelstand zunehmend an Bedeutung.

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OMMAX in the news

world network
Digital Due Diligence: How acquisitions help medium-sized companies make up for lost ground (German)
Digital Due Diligence

Der Mittelstand war lange zurĂĽckhaltend, was die Digitalisierung betrifft. Durch die Krise erkennen jetzt viele Firmen ihre Defizite. Denn digitale Geschäftsmodelle gewinnen nicht nur fĂĽr Konzerne und Start-ups, sondern auch fĂĽr den Mittelstand…

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handshake
Applicant Journey: The underestimated power (German)
Marketing

Die Bewerber-Journey ist für Firmen mindestens ebenso entscheidend wie die Customer-Journey. Wie Sie Ihre digitale Bewerber-Journey aktiv steuern und wie das praktisch funktioniert, erklärt Anja Konhäuser, Ommax.

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mountains
How to increase the SEA ROI with the right strategy (publication in Internet World Business)
SEA

SEA ist viel mehr als "eine Anzeige auf Google schalten". Es benötigt einen Plan. Denn ohne SEA-Strategie ist ein lohnender Return-on-Investment nur Glückssache.

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concrete news
Search Engine Marketing: 6 SEO/SEA tips for increasing your conversion rate
SEASEO

Search-Engine-Optimization (SEO) und Search-Engine-Advertising (SEA) sind mehr als das bloĂźe Jonglieren mit Keywords. Mit diesen Tricks steigern Unternehmen die Effizienz ihres Suchmaschinenmarketings.

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digital lights news
Marconomy: 6 SEM measures for the B2B segment
SEO

Suchmaschinen-Optimierung (SEO) und Suchmaschinen-Advertising (SEA) dienen dem gezielten Suchmaschinen-Marketing (SEM). Sechs Tipps verdeutlichen, wie B2B-fokussierte Unternehmen ihre Conversion Rate mit Hilfe sinnvoller SEO- und SEA-MaĂźnahmen…

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night mountains news
Controlling & Management Review: Auditing and evaluating digital business models
Digital Due Diligence

Investitionen in die Digitalwirtschaft sowie Partnerschaften mit Digitalunternehmen nehmen stetig zu. Um keine bösen Ăśberraschungen zu erleben, mĂĽssen Investoren jedoch darauf achten, bei der UnternehmensprĂĽfung die richtigen Fragen zu stellen. Die…

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digital world news
GrowSmarter: Germany is missing the momentum
Marketing

Dr. Stefan Sambol arbeitet gemeinsam mit seinem Unternehmen OMMAX an den großen Lösungen. Ein Interview über die Zukunft des digitalen Marketing.

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people business news
Marconomy: Digital mittelstand - Personalisation as a key success factor
MarketingSMB

Um die Digitalisierung zu meistern, mĂĽssen Unternehmen den Kunden in den Mittelpunkt ihrer Services stellen und ihre Zielgruppe genau dort abholen, wo sie steht. Während die meisten Start-ups ihr Geschäftsmodell von Beginn an auf ihre Nutzer…

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modern news
GrĂĽnderszene: How startups can master a Digital Due Diligence
Digital Due DiligenceSMB

Mit diesen sechs Schritten bestehen Startups die Digital Due Diligence.

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digital stairs news
Computerwoche: Digital Due Diligence - what really matters
Digital Due DiligenceIT

Im Zuge der Digitalisierung geht die konventionelle UnternehmensprĂĽfung nicht mehr weit genug. Folgende fĂĽnf Punkte sollten sie im Rahmen einer Digital Due Diligence genauer unter die Lupe nehmen.

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Health
Capital: What we can expect from digital health
Healthcare

Noch steht die Entwicklung am Anfang – doch dem Gesundheitssektor eröffnen sich durch die Digitalisierung große Chancen. Was neue Technologien für Medizin- und Pharmabranche versprechen, erklären die Gastautoren Stefan Sambol und Toni Stork.

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Doctor Phone
FOCUS Online: Digitization in the healthcare industry (German)
Healthcare

Die Digitalisierung macht vor der Gesundheitsbranche nicht halt. Doch was heißt das konkret für den Einzelnen – und welche Veränderungen kommen auf den Patienten der Zukunft zu?

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Heart
t3n: The digitized patient - 7 trends in healthcare (German)
Healthcare

Die Digitalisierung der Gesundheitsbranche schreitet voran. Aber was heiĂźt das konkret? Wie wirkt sich die Technologisierung darauf aus, wie Medizin und Pharmaindustrie kĂĽnftig agieren?

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Doctors
t3n: Digitization potentials in the healthcare industry (German)
Healthcare

Was die Gesundheitsbranche angeht, schreitet die Digitalisierung nur langsam und zögerlich voran. Dabei könnte das Potenzial auf vielfältige Art und Weise genutzt werden.

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Publications

GartenHaus 3i Group Announcement
OMMAX advised A-Z GartenHaus GMBH on its sale to 3i Group
Digital Due DiligenceTransaction Advisory

OMMAX advises A-Z GartenHaus GmbH – a leading provider of garden houses, carports, sheds and other garden and house related products - on its successful sale to 3i Group!

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CDD case
OMMAX advised Bright Capital and HF Private Debt with a CDD focused on Amazon strategies in the food supplement market
Digital Due DiligenceNutrition

OMMAX performed a commercial due diligence for Bright Capital and HF Private Debt, two of Germany’s leading mid-market investment firms. Focus of the project was the Amazon strategy of three food supplement brands by Natsana GmbH.

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recommend by OMMAX

iafstore logo
OMMAX advised L Catterton on the successful acquisition of IAFSTORE®
Digital Due DiligenceNutrition

The digital strategy consultancy OMMAX supported L Catterton, the largest and most global consumer-focused private equity firm, on the acquisition of IAFSTORE®, the leading online supplements store in Italy and one of the major European players in…

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PAI Partners Roompot
OMMAX advised PAI Partners on the successful exit of Roompot to KKR
TourismDigital Due Diligence

The digital consultancy OMMAX supported PAI Partners, a leading European private equity firm with offices in Europe and the US.

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Invision Planet-Sports
OMMAX advised INVISION on the successful acquisition of material assets from Planet Sports
Digital Due DiligenceFashion & Sports

OMMAX supported INVISION, a DACH-based private equity firm focused on mid-market companies, with commercial due diligence advice.

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Afinum Clubhouse
OMMAX advises Afinum on the Clubhouse Golf Ltd transaction to build the pan-European e-commerce powerhouse for golf equipment
Digital Due DiligenceFashion & Sports

In preparation for the new acquisition, OMMAX executed the commercial due diligence for Afinum.

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HANIEL Emma
OMMAX advises Haniel on the Emma transaction
Digital Due Diligence

In preparation for the acquisition, OMMAX conducted the extensive commercial due diligence (CDD) for Haniel.

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deinNachbar logo
Social Responsibility matters - OMMAX supports deinNachbar e.V. pro bono
NGO

OMMAX is supporting deinNachbar in gaining new volunteers via digital channels to support the organization. Social media and SEA have been in focus to attract helpers.

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google logo
OMMAX is number one DACH Channel Sales Partner in the Google Product Adoption Index
Cooperation

OMMAX – Digital Solutions has achieved the highest score in Google’s Product Adoption Index in Q4 2019 amongst the Google DACH Channel Sales Partners.

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amazon logo
OMMAX and Amazon: A partnership in the digital field
Cooperation

OMMAX supports Amazon in the development and implementation of one of their divisions’ digital marketing strategy.

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team internet logo
OMMAX advises on the successful Team Internet AG transaction
Digital Due DiligenceIT

OMMAX delivered a full scope Commercial Due Diligence for CentralNic which included an assessment of the company & its organization, an appraisal of the market, the competition and the existing & potential customer base, as well as an evaluation of…

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median logo
MEDIAN & OMMAX are working together on digital excellence
CooperationHealthcare

Working together with MEDIAN, OMMAX developed a scalable and sophisticated digital strategy to support the successful growth of the rehabilitation clinic chain.

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medifox logo
Successful collaboration between MediFox and OMMAX
CooperationHealthcare

OMMAX developed a holistic digital strategy in conjunction with the MediFox team, setting up the entire digital marketing ecosystem and measured digital KPIs along the different marketing channels.

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aiutanda logo
OMMAX advises aiutanda comprehensively in setting new standards across marketing, recruiting in outpatient health care
CooperationHealthcare

The Munich-based digital consultancy OMMAX - Digital Solutions supports the Germany-wide outpatient health group aiutanda in the planning and implementation of a sustainable go-to-market strategy in marketing and HR.

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Kneipp logo
OMMAX and Kneipp work together on digital strategy
Cooperation

OMMAX lately conducted a digital readiness assessment over 5 dimensions for Kneipp, famous for products like bath salts, body washes & body oils.

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sunweb logo
OMMAX and Sunweb Group started cooperation in Q2/2019
CooperationTourism

OMMAX supports Sunweb Group, a Triton portfolio company (since February 2019), with its expertise in the travel industry and in digital marketing and sales operations.

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Lyngen Lodge Logo
OMMAX enables Digital Turnaround together with luxury lodge
CooperationTourism

OMMAX has been advising the Norwegian luxury accommodation "Lyngen Lodge" as of March 2019 and since then has developed and implemented a digital Go-to-Market Strategy for the lodge.

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german mittelstand logo
OMMAX develops a Digital Readiness Index for German Mittelstand
SMB

A Digital Readiness study conducted by OMMAX in cooperation with Trinity College Dublin

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mountains
How to increase the SEA ROI with the right strategy (publication in Internet World Business)
SEA

SEA ist viel mehr als "eine Anzeige auf Google schalten". Es benötigt einen Plan. Denn ohne SEA-Strategie ist ein lohnender Return-on-Investment nur Glückssache.

Read more
tableau Logo
OMMAX and Tableau kick off an official partnership
Business IntelligenceCooperation

OMMAX – Digital Solutions is an official Alliance Partner of Tableau, whose software enables companies to efficiently collect, visualize and analyse their data.

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fitvia Logo
OMMAX advises on fitvia transaction
Digital Due DiligenceNutrition

fitvia has a new strategic partner: Munich-based Dermapharm AG, the leading manufacturer of patent-free branded pharmaceuticals in Germany, acquired 70% of the fitvia shares. OMMAX acted as an exclusive commercial digital vendor due diligence advisor…

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ARCUS Logo
OMMAX advises on ARCUS Capital’s sendmoments acquisition
Digital Due Diligence

OMMAX – Digital Solutions advised ARCUS Capital within this transaction on a deeply data-driven digital due diligence project on all relevant information of the digital performance, the digital market, and competitive landscape as well as the…

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Lyngen Lodge Logo
The Brand and Digital Growth Strategy of the Lyngen Lodge
CooperationTourism

Lyngen Lodge and OMMAX are cooperating in a re-brand and digital growth strategy in order to re-position its services towards the luxurious high-end target group.

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winner news
OMMAX wins Top Digital Consulting Awards
SEASEO

The Bundesverband Digitale Wirtschaft (BVDW) (The German Digital Economy Association) awards OMMAX two quality certificates for the fourth time in a row.

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Hamburg news
Continued expansion with focus on web development: OMMAX moves into new office in Hamburg
IT

International digital consultancy OMMAX brings together various capabilities including web development expertise at its new branch office in Hamburg.

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bregal logo
OMMAX successfully advises Bregal Unternehmerkapital
Digital Due DiligenceTourism

Within this transaction, OMMAX advised Bregal on a digital due diligence project on all relevant information of the digital performance, the digital market and competitive landscape as well as the potential of the digital channels.

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selligent logo
Selligent and OMMAX enter strategic partnership
CooperationMarketing

OMMAX and Selligent Marketing Cloud will work together on themes regarding automation, personalization and digital transformation.

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Team

OMMAX Logo
Digital consultancy OMMAX expands its senior staff
Announcement

The digital transformation requires strong leadership, a convincing vision, and in-depth know-how to drive change. OMMAX is strengthening its senior staff in this area to provide companies of all sizes and in all industries with the best possible…

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Florian Ewald appointed as new Vice President Digital Strategy at OMMAX
Announcement

Florian Ewald has taken over the responsibility for the Digital Strategy Team as Vice President Digital Strategy.

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network news
OMMAX strengthens its BI & Content Services
Business Intelligence

OMMAX - Digital Solutions recently filled two strategic key positions: Fabian GeiĂźler as Head of Content & PR and Christian Brugger as Vice President Data Science & Digital Strategies.

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Alexander Hefele is the new CFO of OMMAX
Announcement

Alexander Hefele brings years of experience in digital transformation and Tier 1 management consulting to the table.

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floor news
Digital consultancy OMMAX expands SEO expertise
AnnouncementSEO

Dr. Felix Marcinowski joins the OMMAX team!

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News Philipp Ortlieb
Philipp Ortlieb is the new Chief People Officer at OMMAX
Announcement

An exciting look into Philipp Ortleib's new position as Chief People Officer at OMMAX!

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Events

Toni Stork News
OMMAX CEO Toni Stork will speak at the ITB about the travel market in the digital age
AnnouncementTourism

OMMAX has gained valuable insights in the travel market in a wide variety of digital projects with tourism companies.

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buildung people
OMMAX to speak at exclusive leadership conference
Announcement

OMMAX Managing Partner Dr. Stefan Sambol will deliver a speech at the "Global Week" in Munich, Germany.

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airplane sky news
Cooperations That Make The Difference: OMMAX Hosts Delegation of German-Baltic Chamber of Commerce for an Exchange on Digital Transformation
AnnouncementCooperation

A delegation of 15 representatives from the German-Baltic Chamber of Commerce, situated in Tallinn, Estonia, travelled to Germany and visited OMMAX’ headquarter in Munich.

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buildings news cut
Data-Driven Marketing & Sales Analytics
Business IntelligenceMarketingCooperation

Organizations are dependent on making fast data-driven decisions – doing so will become even more mission-critical in the future. Francie Weidner, Head of Business Intelligence & Paid Advertising at OMMAX gave a presentation at this year’s OMR in…

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