The foundation of competitive growth
Our go-to-market approach delivers an evaluation of growth potentials, ROI, short-term actions, and data-driven market share analyses within 6 to 10 weeks.
We can identify your audience, use cases, and buyer personas by gaining a deeper understanding of your offline and online market dynamics, key drivers, and competition. The finalized research is used to deliver a multichannel marketing approach along the sales funnel that maximizes lead generation, identifies market opportunities, and product-to-market introduction.
OMMAX guides you through thorough market research, customer data and product offering analysis, continual strategy optimization, and reliable goal tracking.

With an OMMAX go-to-market strategy, you can:
- Leverage existing growth potential, increase digital reach, and maximize lead generation
- Gain a deep understanding of offline and online market dynamics, key drivers, and competitive environment
- Develop a pioneering strategy based on market research, customer data, and product analysis
- Capture the development of buyer personas through current stakeholder interviews and customer journey analysis
How We Help Our Clients
The Waterlogic Case
Since its founding in 1992 in the UK, Waterlogic has been a leading innovator, manufacturer and global distributor of point-of-use (POU) water purification systems to business enterprises including offices, factories, hospitals, hotels, schools and restaurants in over 50 countries around the world.
- OMMAX supported the Waterlogic’s global digital transformation roll out to 16 markets between 2015 and 2019
- The setup and execution of the digital lead generation strategy resulted in 100k valuable leads generated throughout digital channels since 2016
- Digital initiatives resulted in 10x ROI for Waterlogic and 75 million € customer lifetime value